But where do all these umbrellas -- or bumbershoots, if you prefer -- come from? Especially those cheap black umbrellas, you know the ones, with the incomplete question mark for a handle and the silvery pop-up button so poorly made that it surprises you every time it works? The ones that wind up in garbage-can nests, looking like splayed crows?
OurUmbrella was conceived to address the problem of the cheap black umbrellas that are pervasive throughout NYC, and the "disposable" mentality that their ubiquity fosters.
OurUmbrella was conceived to address the problem of the cheap black umbrellas that are pervasive throughout NYC, and the “disposable” mentality that their ubiquity fosters. Mason and Robinson’s concept is a model for a combination umbrella-sharing service and connected-objects API, making umbrellas less disposable with the ability to track and record their own story. With a method for sharing umbrellas among a community and giving each a story to tell, the team hopes to inspire people to think about their objects before just tossing them away.